Pure magic
Behind our artisan design process
Relentless exploration of my inner and outer worlds leads to new discoveries, and sometimes, deep wells of inspiration. Every time I meet a muse, it feels like an act of magic. As I investigate each design idea through experimental processes, elements interact in an alchemical dance. My creative process is guided by intention, intuition, and observation. I am repeatedly drawn to techniques that require relinquishing control, and allowing space for the unexpected to emerge.
Inspiration + Techniques
——
Sometimes I’m drawn to techniques that are uncommon in textile design.
Other times, I gravitate towards more traditional processes.
Always, I experiment extensively until I’ve infused the process with my own style. All this experimentation results in a large body of work that then needs to be edited down to the best … or my favorites.
Sampling + Color Selection
——
We send the files to our production partners for sampling. This can be the most lengthy part of the process as it involves waiting for samples to arrive, then reviewing each sample with a discerning eye, agonizing over color options, and editing.
The Printing Process
——
I chose to print my designs digitally for a few reasons:
It is more eco-friendly than many other printing processes
It allows me to run a business with very little waste
It brilliantly captures the tiniest details, textures, and subtle imperfections of my artwork
Production
——
Once I’ve approved the sample, the new collection goes into production, ultimately ending up in design showrooms, sample libraries, and then spaces around the world!
